Commercial-grade racks, plates, and machines from Rogue, REP, Eleiko, Hammer Strength, Concept2 and 30+ elite brands. Built for serious lifters and professional facilities.
Most equipment retailers are warehouses with a website. We started as a powerlifting gym, got tired of importing junk, and built the catalog we wished we could buy from.
Every brand we carry is tested in our facility for at least 90 days before we list it. We reject more brands than we approve. Rogue, Eleiko, REP, Hammer Strength, Texas Power Bar, Concept2, Sorinex, EliteFTS — names with deserved reputations, not the bargain-bin lookalikes.
Call us and you talk to someone who has trained for at least a decade. Our consultants compete in powerlifting, weightlifting, strongman, or CrossFit. We can tell you whether you need 28mm or 29mm, whether passive bushings will hold up to your snatch volume, why a $400 rack will fail in two years.
Send us your space dimensions, budget, and training goals. Within 2-3 days we send back a layout drawing, equipment list with options at three price tiers, and a phased-build plan if you want to spread the spend. No fee. No obligation. No upsell calls.
Lifetime structural warranty on every rack and rig frame we sell. Bars covered 5-10 years against shaft bend. Plates lifetime against breakage. Damaged a J-cup? Send a photo, we ship a replacement. No claim forms, no run-around, no third-party administrator.
Stock in Texas, Pennsylvania, and Manchester. UK customers skip the import duties and freight surcharges that crush the budget when buying direct from US brands. EU and Australian customers get freight quotes within one business day.
No mystery markup, no constant fake "sales," no algorithmic price-jacking. We match verified competitor pricing on like-for-like items. We tell you when a different brand offers better value at the same spec, even if it costs us the sale.
| What you get | IronForge Pro | Big Box Retailers | Marketplace Sellers |
|---|---|---|---|
| Brand-vetted catalog | ✓ 90-day in-house testing | ✗ Mixed quality | ✗ Anything goes |
| Talk to actual lifters | ✓ Every team member trains | ✗ Call center scripts | ✗ No support |
| Free gym design / layouts | ✓ No charge, no obligation | ✗ Paid service or unavailable | ✗ Not offered |
| Lifetime structural warranty | ✓ Direct claims, no forms | ✓ Brand-direct only | ✗ Often voided |
| US & UK warehousing | ✓ TX, PA, Manchester | ✓ US-only typically | ✗ Drop-ship from China |
| Honest pricing, no fake sales | ✓ Match verified competitor | ✗ Algorithmic markups | ✗ Race to the bottom |
| 90-day no-questions returns | ✓ Standard policy | ✓ 30-day typical | ✗ Buyer pays freight |
Welcome to WordPress. This is your first post. Edit or delete it, then start writing!
A bar that gets oiled monthly outlasts one that doesn't by ten years. Here's a real maintenance schedule for everything in your…
Opening an affiliate is hard enough without spec'ing the wrong equipment. Here's the complete buy list for a 3,000 sq ft affiliate,…
Every brand we carry is vetted by lifters who use the gear daily. We turn down 4 out of 5 brands that approach us. If it's in our catalog, it earned its place.
Frames built to outlast 20 years of daily abuse. Bars rated for 1,500+ lbs. Plates calibrated to IPF tolerances. Specs that survive a CrossFit affiliate also work in your garage.
Lifetime structural warranty on every rack frame. Multi-year coverage on bars, attachments, and machines. We handle warranty claims directly — no third-party runaround.
Our consultants are coaches, competitive lifters, and gym operators. When you call about rack depth or bar whip, you're talking to someone who's pulled 600 — not a call center.
Tell us your space, budget, and training style. We'll send a complete equipment list with layouts, alternates, and phased build options. No fee, no obligation.
Warehouses in Texas, Pennsylvania, and Manchester. Most US orders ship in 24-48 hours. UK customers skip the import duties and hit-or-miss freight forwarders.
Ordered a full rig setup for our affiliate — 6 racks, 30 bars, 12,000 lbs of plates. The IronForge team built a layout, sourced everything, and got it on a freight truck in 11 days. Two years in, zero failures. These are the people I'll call for our next location.
I've bought from the big-name retailers and the bargain sites. IronForge is the only one where I felt I was talking to people who actually train. Their consultant talked me out of a more expensive bar and into a Texas Power Bar — exactly what I needed for my deadlift work.
Built out my garage gym over 18 months — racks, plates, bumpers, conditioning. Every order arrived correctly packed, on schedule, and the gear has held up to daily use. Their warranty actually means something. I damaged a j-cup, they shipped a replacement free, no questions.
We outfitted our university strength facility — 8 racks, full Eleiko competition setup, conditioning equipment for the field-sport athletes. IronForge handled the procurement, freight, and white-glove install. The whole project came in on budget and a week ahead.
I run a small private gym in Manchester and was tired of paying import surcharges. IronForge has UK warehousing and the prices were 20% better than what I was paying through forwarders. Five plate sets and two competition bars arrived in three days, perfectly packed.
The gym design service is what sold me. I had a 400 sq ft basement and a $12K budget. They sent a layout PDF, equipment list with three brand options at each price tier, and called me to walk through the trade-offs. Two months later my gym is dialed in. This is the way buying gear should work.
In-stock items ship within 24-48 hours from our Texas, Pennsylvania, or Manchester warehouses. Standard ground delivery is 3-5 business days within the US and 2-4 days within the UK. Freight items (racks, full plate sets) typically arrive in 5-10 business days. We email tracking the moment your order ships.
We ship to Canada, the EU, and Australia for selected items on a quote basis. Contact our team with your address and a list of products and we'll come back with a freight quote and lead time within one business day. International freight on heavy items can be substantial — we'll always tell you upfront whether it's economical.
Power rack and rig frames carry a lifetime structural warranty against bending, cracking, or weld failure under normal use. Bars are covered for 5-10 years against shaft bend or sleeve failure (varies by brand). Plates carry a lifetime warranty against breakage on standard use. Pads, cables, and consumables have shorter terms — typically 1-3 years. We handle every claim directly: email us, send a photo, we ship a replacement.
Yes — 90-day returns on unused equipment in original packaging. Customer pays return freight on standard returns; we cover return freight if the item arrived damaged or wasn't as described. Custom-color or custom-built items are non-returnable, and that's flagged clearly on the product page before you order.
Yes. Affirm and Klarna are available at checkout for orders over $500. We also offer 30-day net terms for commercial customers and academic institutions with approved credit — contact our team to set up an account.
Yes — and at no charge. Send us your space dimensions, budget, and training goals. Within 2-3 business days we'll send a layout drawing, equipment list with brand options at multiple price tiers, and a phased-build schedule if you want to spread the spend. No fee, no obligation, no high-pressure sales calls.
On most items, yes — and frequently better. We don't carry the cheapest gear on the market because we don't carry low-quality gear. But against equivalent-spec products at Rogue, Rep, or Eleiko's direct stores, we're typically within 5% on price and substantially better on shipping speed and consultation. If you find a lower verified price on a like-for-like item, send it to us and we'll match.
For commercial facilities, yes — white-glove install is available in most US and UK metro areas through our partner network. For residential installs, we provide detailed assembly guides and phone support; most home gym setups are achievable in a weekend with a friend. Anchor-bolt installs require a hammer drill, and we'll spec the right anchors for your floor type.